aespa presents a new look for Chopard’s flagship collection. In the new campaign, the Maison’s ambassadors express Chopard’s most iconic items in their own unique styles. Through the prism of futuristic aesthetics, pop fantasy, virtual avatars and diffuse energy, four K-pop stars on the international music scene are featured in Geneva-based Chopard’s iconic collection. We will fully showcase the diverse charms of Alpine Eagle watches and Ice Cube jewelry.
Fearless and graphic, uncompromisingly resolute and androgynous, the Ice Cube collection is in perfect harmony with the mystical beauty of Alpine Eagle watches. The pure, clean lines of the cubes that make up the bracelets, necklaces, rings and earrings resonate perfectly with the Alpine Eagle design, which is inspired by the topography of the Alps.
The Alpine Eagle is also a masculine-looking timepiece, but it is also a timepiece that allows women to freely mix and match without being bound by rules. aespa’s virtual warriors vividly and precisely display Ice Cube Jewelry made of diamonds and ethical white, rose and yellow gold, as well as Chopard’s proprietary alloy Lucent Steel™, which is manufactured with over 80% recycling rate. and fearlessly combine them. The rock-chic aesthetic expresses an all-conquering femininity, powered by a limitless and inexhaustible imagination.
HP: https://www.chopard.com/ja-jp
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