“Japan Heritage” is a story that tells the story of Japanese culture and tradition through the historical charm and characteristics of a region, certified by the Agency for Cultural Affairs.
This Agency for Cultural Affairs “Japan Heritage” includes “Kamikawa Ainu living with Kamuy ~ A world of gods handed down at the base of Mt. Townscapes of Hokuso – Sakura, Narita, Sawara, Choshi: Four representative townscape groups near Edo that supported the million-million city of Edo – (Chiba) Currently, 104 stories have been designated across the country, including “Cooking”, “Awamori”, and “Entertainment” (Okinawa).
Starting October 25th, the Agency for Cultural Affairs’ official SNS will be releasing a short movie every day that follows the stories of all 104 Japanese heritage sites!
The Agency for Cultural Affairs’ official SNS short movie “Everyday Japanese Heritage” (from October 25th) will release a total of 104 60-second vertical short videos, one Japanese heritage per day, every day↓↓↓
https://x.com/jp_heritage_go
https://www.instagram.com/jp_heritage_go/
https://www.youtube.com/@bunkachannel
“By transmitting vertical short videos every day that can be easily viewed on smartphones and are familiar to a wide range of generations, including young people, we hope to make watching Japanese heritage stories a habit. We want them to “relive” what kind of experiences they can have when they visit Japan Heritage Sites, and enjoy each “discovery” they make.” (Agency for Cultural Affairs)
In addition, Takuji Izawa, who was featured in the main visual, will also be posting special videos related to Japan Heritage on his SNS, and will also be posting videos at major stations in eight areas nationwide from Hokkaido to Kyushu prior to the start of “Everyday Japan Heritage”. (JR Hokkaido/JR East/JR Tokai/JR West/JR Shikoku/Fukuoka Subway) will release transit advertisements featuring Takuji Izawa starting October 21st.
Furthermore, in addition to collaborating with celebrities and influencers such as Takuji Izawa and posting videos, they will also create promotional videos for overseas markets to promote the appeal of Japanese heritage both domestically and internationally. , check it out.
Furthermore, as a real event of “Japan Heritage” where stories that tell the culture and traditions of the region are certified, a real event will be held on October 26th and 27th at Aizu Fugado, Tsurugajo Gymnasium, and Aizuwakamatsu City Cultural Center in Aizuwakamatsu City, Fukushima Prefecture. The “Japan Heritage Festival in Gokucho Aizu” will also be held in the Aizu area for the first time in the Tohoku region, so be sure to check it out as well.
— Local communities will take the lead in comprehensively developing and utilizing Japan’s various attractive tangible and intangible cultural assets, which are essential for telling stories, in order to revitalize the region. For more information about Japan Heritage, check out the official website and go on a “journey of discovery” ↓↓↓
https://japan-heritage.bunka.go.jp/ja/