AOI Pro. and Tastemade Japan have signed a capital and business alliance agreement to expand content production capabilities and strengthen media sales capabilities.
AOI Pro. is a video production company that focuses on producing advertising videos. Tastemade Japan, on the other hand, is a subsidiary of Mitsui & Co., Ltd., which operates TASTEMADE, a video media company originating in the United States that focuses on food and travel.
In this alliance, Tastemade Japan’s SNS media management knowledge and AOI Pro.’s video production know-how are combined. In addition to the food and travel content that Tastemade Japan has produced so far and videos featuring talent and influencers, we will also produce corporate branding videos for clients and distribute them on digital platforms.
In addition, we will appeal to SNS users in Japan and overseas about the attractions of the region, such as tourism, products, and culture, through videos. Stimulate demand and contribute to regional revitalization.
In addition, AOI Pro. is collaborating with Mitsui & Co. and Tastemade in the United States. Through this, we aim to develop new content and provide services to brands / companies by further developing communication strategies on digital platforms.
【Related article】
・Geniee and ValueCommerce Form Business Alliance in Retail Media Area to Strengthen Customer Acquisition and New Product Development
・Adinte Partners with Video DX Platform “Firework” to Strengthen Development in Retail Media Area
・TikTok renews supporting company contract with J.League and establishes “TikTok Video Editing Center”
・Collaborating with iRep, playknot, etc. Started providing VR video content production service for domestic and overseas markets
・Days Establishes VVVV, a Creative Studio Specializing in Vertical Video Production and Distribution