Early bird tickets for Ad Trading Summit (ATS) Tokyo 2024 (held on November 22nd), which will cover trends in Japan’s programmatic marketing and advertising industry and future market trends in Japan and abroad, will go on sale on September 30th. Until the end of the day. After that date, it will only be sold at the regular price. Please purchase early.
For other latest session and speaker information, please visitEvent pagePlease check.
9:00 Doors open and registration begins
9:30 Opening remarks
09:40Technology industry standardization trends regarding online advertising
10:00So much change! Update marketing with AI
10:20The forefront of connected TV monetization strategies
10:50 Break
11:10Face the challenges of Internet advertising distribution
11:40Can publishers break away from dependence on programmatic advertising?
12:10Let’s discuss the fact that 70% of cookies are already regulated – “Changing” marketing strategies with common IDs and data clean rooms –
12:40 Lunch
13:50Ideals and reality of retail media advertising
14:20The possibilities of digital signage advertising change with integrated planning
14:50Connected TV measurement
15:20 Break
15:40Will ad tech and market tech become a weapon for marketers?
16:10Returning to the basics of measuring the effectiveness of online advertising – What indicators are really important?
16:30 TBA
17:00Cheers to this year’s advertising industry! What we need to reconsider now
17:20networking party
Event overview
■Date and time: Friday, November 22, 2024 9:30-19:00 (scheduled)
■Location: Tokyo Dome Hotel (1-3-61 Koraku, Bunkyo-ku, Tokyo)
■Capacity: 400 people
■Sponsor: ExchangeWire Ltd.
Ticket summary
Early bird ticket for technology vendors: 66,000 yen (30% discount, tax included)
Early bird ticket for advertisers, advertising companies, and media companies: 60,500 yen (20% discount, tax included)