Google ads link to ‘misleading information’ on abortion-related searches – CNET

Google ads still link to anti-abortion facilities when searching for information about abortion methods.Company policy on misrepresentation in advertisingNon-profit organization that monitors IT company transparency for violatingTech Transparency Project(TTP) pointed out in a report published on September 28, US time.

Courtesy: Angela Lang/CNET

TTP shows that searches for “free abortion pill” or “first trimester abortion” will result in “crisis pregnancy centers” (CPCs) instead of ads for those information. ) was found to be displayed. A crisis pregnancy center is a facility whose purpose is to persuade women not to undergo abortion procedures. Many of them have religious ties, and the Planned Parenthood Federation of America (PPFA) calls them “fake clinic” is called. The ad does say “Does not provide abortions,” but the print is so small that you might miss it.

A Google search result screen discovered by TTP. Showing ads for CPCs that are not abortion-friendly.
Courtesy: Tech Transparency Project

Google’s ad misrepresentation policy prohibits ads from “defrauding users” by “presenting misleading information about a product, service or business.” It also bans ads that “pretend to provide an essential service that delays the treatment or medical assistance a user receives.”

A Google spokesperson said, “We will not, as an abortion advertiser, advertise to organizations that want their ads to be directed to people seeking information about abortion procedures.get certifiedWe are also requesting the conspicuous disclosure of information on whether or not abortions are being carried out.”In addition, regarding abortion-related advertising,policyand consistently applied to all advertisers, removing ads that misrepresent products or services.