How popular are Chinese games in Japan?-Chinese media

On the 12th, Chinese-language media Japan Overseas Chinese News published an article titled, “How popular are Chinese games in Japan?” The photo is an advertisement for “Genshin”.

chinese mediaJapan Overseas Chinese Newspublished an article on the 12th titled, “How popular are Chinese games in Japan?”

According to the article, Internet giant Tencent Holdings, which is also China’s largest game operator, and “GenshinKnown as ‘,’ miHoYo, a major game production company, is looking overseas for further growth based on the funds obtained in the vast domestic market.

According to US research firm Sensor Tower, sales in the Japanese mobile game market in the fourth quarter of 2020 exceeded 4.6 billion dollars (approximately 605.8 billion yen at the current rate), up 34% year-on-year. Three titles from Chinese publishers, Knives Out, Genshin, and Abandoned Shoujo, made it into the top 20 sales rankings.

“Genshin Impact” has grossed $2 billion in a year since its release in September 2020, making it the best-selling mobile game ever.

The $200 billion global games market has long been dominated by Japan and the United States, but the success of Genshin Impact signals a shift in the balance of power. Titles such as “Genshin” and “Knives Out” as well as “Identity V” are hits in many countries, including Japan. (Translation and editing/Yanagawa)