“Moon cake boom” in Japan too!? The popularity of moon cakes at The Peninsula is amazing – Japan NEWS

In Japan, the Mid-Autumn Moon (15th night) is enjoyed with moon-viewing dumplings. It was originally introduced from China during the Heian period, and in the Greater China region, it is known as the Mid-Autumn Festival, and is an important holiday next to the Spring Festival (New Year’s Day). 2022 is Saturday, September 10th.

The Mid-Autumn Festival is a traditional event where families gather to watch the beautiful moon and celebrate a bountiful harvest. Considering the full moon as a symbol of family reunion, it is an important day spent with the family.

Moon cakes are a must-have food for the Mid-Autumn Festival. There is a custom of sending mooncakes to each other in Southeast Asian countries such as Singapore, Vietnam, and Thailand, as well as in Greater China. People’s passion for mooncakes is more intense than you can imagine. In Singapore, I once witnessed the event plaza of a huge shopping center crowded with booths selling mooncakes of various brands, filled with excitement. The wave is now surging to Japan…!?

Mooncakes at The Peninsula are a big hit

The Peninsula Tokyo, a luxury hotel in Hibiya, Tokyo. As a hotel brand born in Hong Kong, elegant Tokyo original moon cakes are available for a limited time every year.

In addition to this, in 2021, they also released mooncakes that are sold in more than 30 locations around the world, individually wrapped, with a long shelf life, directly imported from Hong Kong, and surprisingly sold well. Apparently, this kind of phenomenon happened as a result of Chinese people living in Japan who couldn’t easily return home due to the corona disaster and sought a gem of moon cake in Japan. Reservations and sales have started in 2022, but it seems that some products are already sold out.

Imported directly from Hong Kong, what is The Peninsula Original Mooncake?

There are many different styles and flavors of mooncakes, such as koshian (smooth bean paste) with sesame kneaded in, pie dough, and minced meat inside. Imported directly from Hong Kong, The Peninsula Mini Egg Custard Mooncake (4 pieces/¥3488) was invented in 1986 based on traditional lotus paste and duck egg yolk mooncakes.・Made according to Peninsula Hong Kong’s original recipe. The moon cake, which has elements of the popular sweets, egg tarts, which originated in Portugal and has taken root in Hong Kong, is truly a Hong Kong dish.

Is it mostly made of bean paste? The extravagant mooncakes have a gentle sweetness that can be eaten in no time, but the filling of the bean paste is impressive. It has a charming yellow color and is also characterized by its cute appearance.

In 2022, modern flavored mooncakes will land for the first time

By the way, modern and unique flavored mooncakes are popular in Hong Kong right now. In response to this trend, in 2022, The Peninsula flavored mooncakes will land for the first time at department stores in Tokyo.

One of them is the Mini Mooncake Tea Selection (6,288 yen for 8 pieces), which is a delightful assortment of modern mooncakes with egg custard filling mixed with the hotel’s prized Earl Gray tea, lychee tea, Tieguanyin, and blended tea. Each flavor has a faint scent, and the taste of The Peninsula’s original mooncake shines with elegance.

Mooncakes from The Peninsula are gorgeous and uplifting right out of the box. In 2022, 8 types of sets and assortments will appear, and they are now available at popular department stores in the suburbs of Tokyo, such as limited-time stores at Isetan and Takashimaya. There are more chances to see them, and the popularity of fashionable mooncakes in Greater China is likely to attract attention in Japan as well.

*Each mooncake has a different handling location.Click here for details

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