TWICE Dahyun to appear in Michael Kors Fall 2024 advertising campaign; Japan-exclusive bag also on sale – WWDJAPAN

MICHAEL KORS” has appointed TWICE’s Dahyun, who serves as its global brand ambassador, for its fall 2024 advertising campaign.

Shot in Seoul, Korea
Japan-exclusive bags also available

The campaign was shot in Seoul, Korea by photographer Kim Hee June. The images include Michael Kors’ signature bag “COLBY,” the new “NOLITA,” and the Japan-exclusive charcoal denim bag “SCARLETT.” Dahyun has appeared in two advertising campaigns for the brand, and also attended the Spring/Summer 2023 and Fall/Winter 2024-2025 runway shows in New York.

Dahyun commented, “There’s nothing more exciting than exploring the world of fashion with Michael Kors’ unique style, and I’m always looking forward to each and every adventure that awaits.”

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